Territory Manager — Equipment (Michigan)

Sales  ·  Full-Time  ·  Michigan

A highly motivated sales professional who thrives on building long-term relationships, identifying new business opportunities, and competing to win market share — comfortable developing relationships with dealers, manufacturing partners and end users while delivering exceptional customer service and innovative solutions. You bring proven sales experience, strong business acumen, and a competitive drive to achieve and exceed sales goals. Foodservice industry experience is preferred, and operational experience in foodservice, equipment, hospitality, distribution, or a related industry is a plus. Regional travel, with occasional national travel for industry events, training, and professional development.

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What you'll do.

  • Develop and execute territory sales and marketing strategies that increase market penetration, expand customer relationships, and drive revenue growth
  • Build and maintain strong relationships with dealers, consultants, end users, operators, and manufacturer partners to create long-term business opportunities
  • Prospect for new business and aggressively pursue growth within existing and emerging market segments
  • Meet or exceed assigned sales quotas, territory objectives, and key performance metrics
  • Identify competitive opportunities and develop strategies to win new business and increase market share
  • Conduct regular customer visits to strengthen relationships, understand operational challenges, and position effective solutions
  • Cultivate a robust sales pipeline through networking, cold calling, referrals, industry events, and relationship-based selling
  • Plan and execute joint sales calls with manufacturer partners
  • Collaborate with internal team members and external partners on innovative solutions that address customer needs
  • Maintain a strong understanding of product offerings, competitive products, industry trends, and customer operations
  • Schedule regular meetings with dealers and customers to review opportunities, product needs, and growth strategies
  • Provide consultative recommendations that improve customer operations, efficiency, and profitability
  • Participate in regional and national trade shows, industry conferences, and networking events
  • Keep customer information, activities, and opportunities accurate and current in the CRM
  • Support showroom activities so displays, demonstrations, and marketing materials stay current
  • Foster a positive, team-oriented environment while owning accountability for territory results

What you'll bring.

  • Proven success in a sales, business development, or account management role
  • Foodservice industry experience preferred; operations experience in foodservice, hospitality, restaurant management, equipment, distribution, or a related field is a plus
  • Demonstrated ability to build relationships, establish trust, and influence decision-makers at all levels
  • Competitive, self-motivated, and driven to achieve and exceed goals
  • Strong prospecting, networking, negotiation, and closing skills
  • Excellent verbal, written, and presentation skills — by phone, email, virtual platforms, and in person
  • Strong problem-solving, organizational, and critical-thinking abilities
  • Proficiency with CRM systems and general computer applications; willingness to learn new technologies
  • Effective time management with the ability to prioritize multiple responsibilities
  • Works independently while collaborating with a broader sales team
  • Quick decision-making ability and strong business judgment
  • Desire to continually learn, grow, and develop professionally
  • College degree not required — equivalent professional experience in sales, foodservice, operations, or a related field is considered

Employee ownership

An ESOP stake in the company, company-paid — established 2017.

Health coverage

Health, dental, and vision insurance, plus life insurance.

Retirement

401(k) alongside the ESOP retirement benefit.

Balance

Flexible schedules and paid time off.

Sound like you?

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